In the mean time, 50 private customers will have bought a license without ever contacting you. Ultimately they will order 5 licenses and move them around between employees as needed. Okay, maybe now they can finally make the purchase.Ĥ. They'll casually mention that they are looking at competitors as well. They will ask for some more forms to fill out. You get all excited and jump right into filling out their forms.ģ. The company will email you to fill out some forms because they are considering a bulk purchase. My experience from the point of view of an independent software developer is that:ġ. No business buys 15,000 copies of an app just like that. > you just sold 15,000 copies at retail by having a full price version when you otherwise couldn't sell any You don't talk to the enterprise and more importantly, I don't have to talk to you, or any other indie dev with weird bespoke purchasing processes not already approved by the enterprise procurement and expense systems. Meanwhile, the app is bought in bulk, assigned to the employee base, and you just sold 15,000 copies at retail by having a full price version when you otherwise couldn't sell any. What are you talking about? The Apple Business Manager UI is a web based app store, one searches for the app, clicks to pay full retail, and you get your full money, immediately, the same as you get your IAP or sub. > They get their licenses, I'm not getting my money because they just don't pay. In the meantime, you had the two years cash up front which funds future development. If you charge $X a month over time and think that's fair, you can charge $X * 24 every two years, and let people who dislike the upgrade treadmill just sit on the old version till iOS APIs shift out from under them. 1Password approach before switching to subs outside app store), or by just charging full freight again (which nobody who values software actually minds, and enterprises that budget full retail software per person/year anyway definitely don't even think about). Many apps handle this by checking for a prior version and giving a discount (see Omni or Affinity approach), by having an upgrade window (e.g. > The problem is: you can't do upgrade pricing in the app store. $2.99/month sub also sold $79 full price and a major update each 2 years with a new full retail version number? You will still have buyers, and you'll have the cash now, instead of over the 2 years. Indie MacOS devs, all you have to do is also list a full retail version. ![]() ![]() (And no, the user cannot buy it and expense it either, IAP/subs are disallowed on managed Apple IDs.) We are fine paying for the next version too.īut IAP or subs paid for by company? Apple itself doesn't support that on Macs managed using their corp device management. We are fine if it's priced fairly to support the developer and the work to get to the next version. ![]() MacOS devs who see IAP and subscriptions as the only purchase paths are leaving corporate purchases on the table. So this means as a company using MDM, I cannot purchase it for all my employees. "The full feature set, including connection blocking, extended traffic history time ranges, advanced display and filtering options and more is available as an in-app purchase."
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